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For Campaign Coordinators

We Fight For ALICE…Will You?

Running a United Way campaign in your workplace means you’re creating opportunities for ALICE and those in poverty throughout our five-county region. Thank you for your time, effort, and talent! To help you run the best campaign possible, we’ve put together the below resources. If you have any questions or need anything additional, email Lisa Galonardo or call 973.993.1160, x503.

Promotional Materials

The suite of materials below will help you inform and inspire others. All elements can be reproduced, disseminated, adapted, and displayed at your organization to support your efforts to raise awareness and funds. Preprinted items such as posters, pledge forms, etc. can also be ordered from United Way for use in your campaign.

United Way impact  |  Posters  |  Impact stories  |  Games & Trivia  |   Videos  |  Banner ads  |  Logos


United Way impact

Power of your donation
Living united for ALICE
NJ ALICE report
ALICE Recovery Fund
Paycheck to paycheck
I make bad choices
I'm a bad employee
I'm a bad parent (Man)
I'm a bad parent (Women)


Caregivers resource
Quality early education
Financial stability
For $2 a week
For $5 a week
For $10 a week
For $20 a week
For $50 a week

Games & Trivia

Trivia questions
ALICE choices game
Guess the jar
Trivia activity

Banner ads



Lip synch challenge
Bingo activity
United Way banners
United Way logo
Group of Hand in Circle

United Way of Northern New Jersey

222 Ridgedale Avenue

Cedar Knolls, NJ 07927


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©2021 United Way of Northern New Jersey. All Rights Reserved.  


ALICE   is an acronym for Asset Limited, Income Constrained, Employed, and represents the growing number of families who are unable to afford the basics of housing, food, child care, health care, technology, and transportation. These workers often struggle to keep their own households from financial ruin, while keeping our local economies running.